New Look for Bicycling South Africa’s 10th Anniversary

South Africa’s biggest selling cycling magazine, Bicycling SA, got a make-over for its 10th Anniversary edition in April, with a new logo, new format and more pages.
The new logo falls in line with the logo used by US international partner, Rodale Inc. while the revised book size gives readers an extra 16 pages. The April cover also features Grey’s Anatomy star and passionate cyclist, Patrick Dempsey, with a full interview inside.
‘With Bicycling franchises opening in places like Australia, it’s important that the Bicycling brand is consistent globally,’ says Bicycling SA Editor, Mike Finch. ‘It made sense for us to follow suit and to upgrade the book size and format in the process.
‘It’s also a great way for us to celebrate 10 years as SA’s leading cycling magazine.’
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